Alta Media Partners Named Performance Marketing Agency of Record for The Hustle

NEWPORT BEACH, January 5th, 2021 — Alta Media Partners, a Newport Beach, CA based digital performance marketing agency, has been selected by The Hustle, the world’s leading business news source for entrepreneurs and like-minded individuals, as their agency of record for performance marketing.

Alta Media Partners will execute a digital strategy that focuses on growing their subscriber base through proven, cost-effective, customer acquisition tactics, including affiliate marketing and lead generation.

“The Hustle is rapidly becoming the leader in daily business and technology news,” said Alta Media Partners’ founder and president, Ben Trevizo. “With their goal to become one of the largest, most impactful information companies in the world, scalable and effective customer acquisition will play a key role. We are thrilled to partner with The Hustle and to have the opportunity to help them achieve their goals for subscriber growth.”

The Hustle’s daily email newsletter is trusted by over 1.5 million readers. It’s the essential read for news about startups, new technology, and ideas for building your business and career. Their coverage is focused on the most timely, useful, and interesting stories to help start the day—served up in a witty, no-BS voice that helps drive the most important conversations in business and tech.

“We’re excited about this dynamic partnership that aligns our direct response media buying,” said Scott Nixon, Head of Product and GM at The Hustle. “Our mission is to build a direct relationship with the 80M+ professionals in the US—and beyond. We look forward to developing new relationships with publishers as we continue to grow our readership.”

Alta Media Partners is a digital marketing agency located in Newport Beach, CA, that specializes in performance marketing. By leveraging a data-driven, forward-thinking approach, Alta Media Partners creates and executes customer acquisition strategies to help brands grow. For inquiries, please contact